Consumers
• 39 million consumers together in total 29 countries and islands.
• 8 million consumers (20%) with first world standards.
• 15 million consumers have access to global media.
• Average purchasing power is twice as much as in Central- and South-America.
Countries
• 29 countries/islands including Belize, Guyana,Suriname and French Guiana
• Complex logistic structure
• Complex legal structure
• Complex consumer mix because of diversity of cultures.
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